Yes We Trust Blog

Introducing Yes We Trust: Your privacy hub

Written by Charlotte Berthod | Feb 21, 2023 11:15:06 PM

Privacy is an industry and a topic that covers an extremely wide net of players, opinions, points of views, and resources. As a company working in the privacy sector, we’ve always been involved in discussions within the industry, and have loved interacting and hearing from other voices in the space.

However, we’ve also noticed how hard it could be for privacy enthusiasts to find a high-quality, neutral place to get privacy news and interact with other professionals. 

This is why we are delighted to announce the launch of Yes We Trust, your privacy hub to stay up to date on industry news, gain insights from experts and connect with other privacy-minded professionals. Whether you're a privacy expert, a business owner, or just someone who cares: this community is for you.

Let’s give you a tour.

Summary

Where it all started: The Yes We Trust Summit

Originally, Yes We Trust was a summit organized by Didomi on October 7th, 2021, both online and offline in Paris, focusing on how privacy drives business.

With keynotes from speakers such as marketing visionary Seth Godin who spoke about why trust is fundamental to the future of marketing or Cambridge Analytica whistleblower Brittany Kaiser who broke down how to build trust in a digital world, the event attracted over 1000 registrants and resulted in a 95% satisfaction rate.


The amount of positive feedback and enthusiastic comments following the event ignited a desire among our team to take the concept a step further, involving actors in the privacy space on a deeper level and giving everyone a platform to participate.

Introducing Yes We Trust: Your privacy hub

Yes We Trust is a privacy hub for you to keep up with industry news, learn from experts, share your knowledge, and connect with other privacy-minded individuals. Along with a live community on LinkedIn, it helps you access live events, webinars, blog posts, and more.

To make it easy to navigate, the content on Yes We Trust is divided into four tracks: 

  • Monetization: The keys to optimizing revenue 

  • Personalization: Tips and best practices on offering tailor-made privacy experiences 

  • Analytics: Privacy performance reporting and customer knowledge

  • Strategic set-up: How to implement your own powerful privacy strategy

We want to make sure that everyone has access to valuable insight, so whether you’re a marketing or data expert looking to fine-tune your business objectives, a legal expert focused on compliance, or a technical specialist seeking to simplify your stack, we have the right content for your interests.

It’s important to mention that a critical part of Yes We Trust is neutrality: While it is powered by Didomi, we want to create an inclusive, diverse community for everyone willing to engage and get involved in this great industry of ours - there’s more than one way to approach privacy, after all.

Join Yes We Trust today 

Getting started is easy, all you have to do is visit the website to browse our upcoming events, blog posts, and more. 

While you're at it, go ahead and sign up for Yes We Trust's second webinar event of 2023, a panel on Google Analytics 4 featuring Gabriel Luxembourger, Data & Analytics Director at Jellyfish, Adrien Hug-Korda, DPO @ Jellyfish and Romain Gauthier, CEO and Co-founder at Didomi.

If your company is migrating to Google Analytics 4, this webinar is a must for you. Our 3 experts will discuss how to migrate while staying compliant and provide best practices to fine-tune your analytics. We’ll also discuss what is changing in terms of privacy within GA4 and how to leverage Google Consent Mode to optimize your data collection. 

Finally, by joining the Yes We Trust community on LinkedIn, you'll be able to:

  • Stay in touch with relevant industry news, all in one place

  • Take part in conversations with other privacy experts 

  • Share your own work and position yourself as a voice in the privacy landscape

  • Participate in the collective intelligence of our privacy-focused community. We're stronger together!

Join the community today and get access to everything Yes We Trust has to offer. See you there!